Week 22 – Learning Activity – Playing With Ideas

For this activity I decided to deconstruct the idea visually or I might better say that I actually understand ideas much faster that way.

Here how the main activity was given  “If the idea is at the heart of everything, then I would like you to think of a movie that you love. Then look at its current title sequence and come up with a new one. Sketch up the rough idea in the form of a storyboard. Your storyboard needs to be at 30 frames and should be for at least 1 minute of motion design. Please scan and upload this activity to your WordPress blog.”

From there I continued to the following structure:playing-with-ideas-think-of-a-movie-that-you-love

From the above idea  I went on to study the structure of the original sequence for the film trailer – Cloud Atlas.  This is one of my favourites film .cloud-atlas-original-sequence

The next step I took was planning my own idea for that trailer in order to fit in 1 minute.

For this spesial activity I am reusing what it is already there. In the case of coming up with a totally new project I belive I would develop the planing and would structure the ideas as for any other design project.

I developed my ideas as follows:


The results of that planning ended with my storyboard for that sequence as shown below: 12




One thing that got my head around was that the storyboard needed to be at 30 frames and should be for at least 1 minute of motion design immediately I though on stop motion and got confused.

The different between animation with stop motion and motion graphics can be interesting and confusing.

Stop motion is the traditional and old-fashion way to produce animations and  needs so many frames to produce movement to fill a second and it is quite define by its format. In other words if you are going to produce 1 minute of animation at 30 frames per second you would need to draw 1800 frames.

The storyboard is just a reference of ideas and sketches for a sequence that could be use for a short trailer or a film or even just to capture movement in paper and could be quite specific or not. It has a description of what is happening  in the planing of a film, animation or motion graphic at a certain point and also holds details for music, camera movements, dialogs and timing.

Motion graphics from what I understand is a form of animation more related to a computer process where there is no need to draw each single frame. The computer can render movement and make calculation to fit a sequence in a certain time.

In conclusion I could say that the development of a  sequence been for a famous film trailer or just a short story is more or less the same procedure as for any other design project. It needs research and define the problem, define the target group  or audience in this case, analyse and clarify the strategy, develop the idea, and then start sketching. The only variation here is that it will end up as a sequence of image that last for certain time. The other difference is that it will be presented in the form of storyboard.


As source of reference and with very useful guidance and supplement  material I view the following videos from lynda.com






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